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Fix HubSpot sync issues before they break your CRM

HubSpot Data Health: Your sync error command center

Updated over a week ago

Seamless sync between ZELIQ and HubSpot

Keep your CRM data clean and up-to-date by identifying and fixing sync issues between ZELIQ and HubSpot.

Your CRM is your single source of truth. But when syncing hits bumps, problems multiply fast. Duplicate leads pile up. Important contacts go missing. Time gets wasted on cleanup.

That's where Data Health steps in — your sync guardian that keeps HubSpot and ZELIQ perfectly aligned. 🧼

Why Data Health matters

For most sales teams, HubSpot is home base. When ZELIQ and HubSpot don't sync smoothly, chaos follows:

  • Duplicate contacts and companies clutter your CRM

  • Critical leads slip through the cracks

  • Data integrity breaks after merges or deletions

Let's fix that mess.

How Data Health works

Data Health acts as your sync command center. Every time you create a contact or company in ZELIQ or HubSpot, our matching engine checks for similar existing records.

No match found? → We sync the entity seamlessly
Match detected? → We flag it in Data Health for your review

Smart, simple, effective.

FAQ

1. How do I activate Data Health?

Nothing to do. Once your HubSpot integration is connected and sync is active, Data Health runs automatically in the background.

It monitors all new contacts and companies, flagging issues in real-time. If your sync is paused, you'll see a prompt to reconnect HubSpot first.

2. What sync issues does Data Health catch?

This version focuses on duplicate prevention.

Here are the four main error types:

Error Type

What It Means

Example

Unique match

One possible duplicate found

You create "ACME Corp" in ZELIQ, but a similar company already exists in HubSpot

Multiple matches

Several possible duplicates found

Same scenario, but multiple similar companies exist

Company not synced

Contact blocked because parent company has sync issues

A contact can't sync until its company issue is resolved

Conflictual issue

Matching entities have errors in both directions

We prioritize HubSpot → ZELIQ errors and flag the conflict

3. How do I resolve sync issues?

Each flagged issue offers three resolution options:

Action

When to use

What happens

🔗 Connect

The match is the same entity, just not linked yet

Links both records so they sync together. Handles any existing connections automatically

✳️ Create anyway

The match isn't relevant (different person, subsidiary, etc.)

Creates a new record in HubSpot. Use carefully to avoid real duplicates

🗑️ Archive/Cancel

The entity is a duplicate or no longer needed

Archives ZELIQ records or cancels HubSpot creation permanently

Pro tip: Some actions trigger follow-up flows to keep your systems aligned and prevent data loss.

4. What if one entity has multiple issues?

Our priority system ensures clean resolutions:

  1. Resolve company issues before contact issues

  2. Handle HubSpot → ZELIQ errors before ZELIQ → HubSpot errors

Follow the guided order — one resolution often fixes multiple issues at once.

5. What's not covered yet?

This version handles creation-related sync issues only.

Coming in future updates:

  • Edited/merged entities (HubSpot merges that break connections)

  • Invalid data errors (wrong formats, missing required fields)

  • Rate limits and system delays

We're building a complete sync solution, one piece at a time.

👩🏼‍💻 For further information, please do not hesitate to contact us:

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